The four goals of the Umatilla County Cultural Plan guide the grant-making decisions of the Coalition.  These goals were updated in the spring of 2013 to reflect granting benchmarks identified by the Oregon Cultural Trust while still maintaining a commitment to the original priorities identified in the Plan.

[Note: For the purposes of this Plan, the term "arts" refers to multi-disciplinary arts, including but not limited to visual, performing, music, and writing.]

 Develop awareness of and provide opportunities to experience arts, heritage, and humanities.

-Strategy 1: Increase exposure to arts, heritage, and humanities for youth, including, but not limited to:

-Guest artists or speakers in schools;

-Tours and field trips;

-Youth arts programs; and

-Encouraging youth voice and participation in developing programs.

-Strategy 2: Increase exposure to arts, heritage, and humanities for county residents and visitors including, but not limited to:

-Nurturing artists and the creative process;

-Promoting life-long cultural learning opportunities for county residents;

-Supporting events that feature arts, heritage, and humanities;

-Promoting diversity and inclusivity of cultural endeavors.

-Connecting county residents to resources beyond our communities; and

-Promoting cultural tourism by connecting visitors to our cultural resources.

·         Quantitative Benchmarks:

o   Number of grants awarded to projects designed to develop awareness and provide opportunities to experience arts, heritage, and humanities.

o   Number of residents and visitors who benefit from cultural events and activities.

·         Qualitative Indicator of Success:

o   Increased cultural awareness and opportunities for county residents and visitors.

 

2. Inventory and/or preserve historic materials, sites, and stories.

-Strategy 1: Reclaim local artifacts.

-Strategy 2: Collect and preserve historic documents.

-Strategy 3: Document, preserve, and share stories in the oral tradition.

-Strategy 4: Inventory and care for historic trees.

-Strategy 5: Inventory, preserve, and improve Umatilla County’s historical sites, structures, and architecture.

·         Quantitative Benchmarks:

o   Number of grants awarded to projects designed to collect and preserve local history.

o   Number of historical documents, artifacts, oral histories, historic trees, and sites protected and preserved.

·         Qualitative Indicator of Success:

o   Greater awareness of, and accessibility to, historical resources.

 

3. Develop aesthetic components that enhance quality of life in Umatilla County’s communities.

-Strategy 1:  Promote development, awareness, and/or inventory of public art.

-Strategy 2: Support community beautification projects and cultural identity branding.

·         Quantitative Benchmark:

o   Number of grants awarded to projects designed to inventory and/or develop aesthetic components of Umatilla County’s communities.

·         Qualitative Indicators of Success:

o   Increased aesthetic components in Umatilla County.

 

4. Develop and support adequate cultural venues and organizations for the arts heritage, and humanities in Umatilla County.

-Strategy 1:  Support efforts to provide and maintain adequate cultural facilities throughout the county.

-Strategy 2: Strengthen the capacity of county cultural organizations to do the work of presenting the arts, heritage, and humanities.

-Strategy 3: Support efforts to increase communication and coordination between cultural entities and organizations.

·         Quantitative Benchmarks:

o   Number of grants awarded to projects designed to provide and maintain adequate cultural facilities and organizations for the arts, heritage, and humanities in the county.

o   Number of cultural facilities in the county.

·         Qualitative Indicator of Success:

o   Improved cultural facilities and organizations.